Exploring individuals's media consumption habits
Exploring individuals's media consumption habits
Blog Article
This short article outlines some of the most substantial changes in customer habits when it pertains to consuming media.
In the present digital age, mobile phones have become one of the most common instruments that people are using to view videos and access media. These days, many social media channels are providing unlimited feeds of short, successive videos, that are growing in popularity among smart device users. In fact, statistics reveal that that globally, mobile content consumption is on the rise, showing that short form content is one of the fastest growing media trends right now. These platforms permit users to see a sequence of personalised content and interact instantly, making these videos much more interesting and addictive than traditional content. Short form videos are also being used more frequently for news and academic functions, not just for entertainment. Subsequently, this trend is evolving the way people are proactively looking for and counting on to get knowledge, in a much faster, shorter and more accessible format.
With continuous shifts and advancements in the digital landscape, what are the current trends in media? Well, together with the increase of internet streaming platforms and short form video content, the method by which individuals are getting their news is also changing. People are significantly turning towards internet news sources, instead of watching TV, to discover existing worldly affairs. Nevertheless, simultaneously, due to a continuous circulation of information, people are becoming overwhelmed by big quantities of content. In reaction to this, news organisations are re-engaging viewers by making short form content that is clearer and simpler to follow. Nowadays it is common to find news channels that have sizeable followings on social media channels. This pattern can be verified by the CEO of the fund that owns Euronews, for instance. Using this approach has been essential for providing people with trusted and authenticated news sources, in a format they can readily relate to.
In . the last few years, with the rise of digital media, the way in which individuals take in media has evolved considerably. For several years, traditional television was the main source of family home entertainment for many people. Nevertheless, after the development of internet streaming services, many viewers are turning away from set up television, especially among younger people. Rather, worldwide media content analysis shows that more people are buying memberships to streaming services, which strongly evidences the transformation in audience intake habits. These options are popular for allowing people to watch the shows and films they want, any time they feel like it. Those associated with the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would identify the appeal of streaming services as a popular media consumption habit among audiences today. These changes show the move towards user-controlled viewing interests in the industry.
Report this page